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From Hardware to Software


The Digital Classroom: Gemalto helps Casio to bring education into the 21st century

Shifting attention to software is the initial step device vendors need to take on their journey to effective business transformation. Casio is setting a great example by staying up-to-speed with industry trends, addressing customer demands and leading the digital education market with new business models.

Working together with Casio, we are busy improving business operations, streamlining fulfillment processes and providing Casio with insight into how their products are being used. The full story of the Gemalto-Casio partnership can be found in our recent press release.

Read Press Release



New Service - Sentinel Up

Sentinel Up enables software and device vendors to improve customer experience and reduce operational cost by automatically delivering product updates, new releases and notifications directly to their end-users.

  • Automate manual processes: streamlined operations, no human errors and zero coding integration.
  • Collect installed base insights: controlled updates, informed decisions and telemetry data.
  • Reduce customer churn: in-app notifications, efficient distribution, up-to-date product versions.
Request Free Trial


Customer Testimonials


Operational Improvement

Mike Glish, VP Global Services at Cambium Networks, discusses how Gemalto’s partnership approach has helped Cambium monetize their software and services, and deliver operational improvement to their customers.

View Video



Unified User Experience

Bob Irvine, Product Manager at Viavi Solutions, discusses how Gemalto enabled the consolidation of the numerous licenses they had due to M&As, creating efficiencies across departments and a unified user experience.

View Video

Tips & Insights


Software Monetization Best Practices: Lifecycle Methodology and Implementation Plan

What are the most important principles and critical components of an effective software licensing and monetization program in today's rapidly changing marketplace?

Our recent whitepaper describes optimal software licensing strategies needed where traditional methods and legacy operating systems are no longer adequate.

Download Whitepaper

The Bulletin


We've Been Busy 

If you didn’t get a chance to visit us at the recent NFV & Zero Touch World Congress, we invite you to watch our presentation Know the Network: Monetizing Software in the NFV Market by Martin Liepert, Sr. Architect at Gemalto, who discussed the following key topics:

  • Critical role of licensing in NFV environment
  • Flexible innovative licensing models
  • Key ETSI licensing initiatives
  • Current licensing challenges and solutions
Watch Presentation

Coming Up

Lunch & Learn

​​​​​​If you're a product manager interested in exploring the benefits of a software-centric recurring revenue model for hardware manufacturers, join us!

When: August 1, 11:30.
Where: Santa Clara, CA
More details to come.

Click below to contact Marcy for registration or any questions. 


Save the Date!

LicensingLive! 2018 is coming to San Jose, CA on November 12-13, 2018. 
More details to come… 

At LicensingLive! you can get the latest industry news, learn from experts about software licensing best practices and interact with peers to enhance your knowledge and experience in the software monetization world.

Find out what people are saying about LicensingLive! 2017. 

Watch Voice on the Street



LEAP: read previous editions

LEAP is your essential guide to software licensing, entitlement, and protection. Available in quarterly installments, it brings you all the industry news and expert opinion you need to make well-informed business decisions.

Visit the LEAP homepage


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